So, you would think this is one of these jobs you would rather not be pulled on, but 2011 was a bit different. We wanted to highlight the fact, that we are the most international agency in Germany.
So we created the first QR-Crystals ever. These were printed on cards and send out. Once scanned, the codes would lead you to international yet personal greetings from all our employees singing a christmas song from their home countries.
Cannes Lion 2012 – Shortlist (Direct)
German Mailing Awards – Silver (Credentials)